One in our group had access to a graphic artist and he committed to developing a logo for our group. We called our effort Extreme Tailgate.
What we wanted was a name that was generic, not necessarily associated with any team or city. We wanted a name that sounded civilized and cultured to absurdity. And we wanted a logo that looked vintage and resembled an old school Ivey League feel, much like the Harvard Rowing team.
What came from this was Extreme Tailgate Society. The name sounded snooty enough and silly enough to meet the goals. The emblem came out dead on. I could see the emblem embroidered on a patch, mounted on the front pocket of a blazer.....hey that's an idea.
The logo was great, we went by the name, but the graphic was shelved for almost a decade.
In recent years the logo was resurrected by branding wing sauce, koozies, the Facebook and Twitter account, several flags, and the big new tent.
We have had a few enquirers about franchising the club so to speak. This year we will flag the flag over Charlotte 49ers Football along with our original group at Carolina Panthers.
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